The popularity of mobile enterprise apps and consumer-based mobile apps has grown tremendously in the last decade. Since app development could be a lucrative business, new app developers are hoping to develop the next big thing are always on the horizon. In such a scenario while selecting a mobile application development platform, the app developer should evaluate the type of application they want to build, the mobile environments they want to target and how much customization they need. Choosing the best mobile application development platform is no small task. It is important as the product must address an organization’s needs and allow app developers to build applications that satisfy their users. Read further to find out the guidelines that would help you choose the best mobile application development platform.